Year to R.E.A.C.H.

A wholistic program designed to address suicide

Overview

The R.E.A.C.H. program was developed by the Office of Veteran Affairs to help combat veteran suicide rates by offering programs, outreach opportunities and exposure for those suffering. We developed key partnerships, splash pages, social campaigns and site designs that catered to the specific message.

Role UX & UI Design

Challenges Creating an easily digestible site that easily presents dense, serious content

Branding, Prototyping, Social, Mobile and Desktop, Partnerships

Mobile UX Design

As part of the REACH campaign, we developed a ‘REACH’ site which housed both the reasons behind the effort and our coaching tool for those looking to be a resource. Below are the mobile and desktop versions of the site.

PRE108_PWA_mock_2Home(1).png

PRE108_PWA_mock_3Reach Out.png

PRE108_PWA_mock_4Reach In.png

Desktop UX Design

Video Socials

Part of the Year to REACH campaign was to generate social content. Below is a small sample of social content that paired with the site development.

Seasonal Splash Page for Tis the Season to R.E.A.C.H.

GoRuck and R.E.A.C.H. Partnership

In addition to creating our own content, we partnered with GoRuck, a sports equipment company for the GOREACH challenge. Unfortunately because of Covid, this event ended up being postponed, but the content for it still lives on.