Shrek for President Campaign
Overview
I headed the designs for the "Shrek for President" campaign which paralleled the real Presidential election of 2016. Along with creating key art, we created fake twitter accounts and storylines for each of our candidates. Working with writers and our team of social media gurus, we garnered over 16 million unique impressions for this campaign.
Role Senior Art Director
Design, Copy, Key Art, Design
Castle News Network Breaking News!
Campaign Collateral
